2.22.22!

We have been eyeing the date 2.22.22 for a while now. Many know that Brian's Foundation enjoys these unique days. It all started with a conversation between Brian and his dad, Doug on 8.8.88. The Foundation has hosted events on 9.9.99, 11.11.11, 11.12.13 and today is not lost on us. With that, we’d like to update you on a powerful ‘little’ project.

Since we announced the "Once Upon a Time Watch Project" late last year with a donation from His Holiness, Pope Francis, dozens of others have joined him in supporting Brian's Foundation- American heroes, celebrities, sports figures, heads of states. We are humbled to say the least.

These timepieces will be auctioned live and online to a worldwide audience through Rago/Wright, an industry leader auction house, later this fall or early this winter. Every watch has as story and if you or someone you know would like to be involved in donating a watch, we would be proud to tell your story too.

“Rago/Wright is proud to share our expertise and auction platform in support of The Brian LaViolette Scholarship Foundation. We look forward to the Once Upon Time Watch auction.” Richard Wright, CEO of Rago/Wright stated.

100% of the proceeds will be used to help Brian’s Foundation continue its mission of providing scholarships and inspiration for generations to come. For more details on the Watch Project, please visit briansjourney.com.